Using BookBub to Sell Books: Best Practices for Publishers

Using BookBub to Sell Books: Best Practices for Publishers

06/01/2017, 2:30 PM - 3:20 PM

Room 1E16


In this session, BookBub will provide an overview and best practices for publishers looking to utilize its marketing tools to sell books. With an audience of over 10 million readers, BookBub is one of the industry’s leading direct-to-consumer marketing services. Publishers who attend this session will leave knowing how to maximize the value of BookBub’s various offerings to boost sales of backlist titles, grow an author’s fan base, and launch a new release.

Session Takeaways:

●      A comprehensive overview of BookBub’s available marketing tools for publishers

●      How to most effectively use BookBub’s services to market your books


●      Actionable advice for direct-to-consumer online marketing strategies 


Katie Donelan, Head of Partner Relations, BookBub



Katie Donelan is the Head of Partner Relations at BookBub. Katie's team works with all the major publishing houses, mid-size and smaller publishers, and thousands of independent authors to help market their books to BookBub’s millions of engaged readers. Prior to joining BookBub, Katie worked in the editorial department at Random House Publishing Group and on the digital advertising team at Conde Nast. She is a Harvard College alum.


  • Katie Donelan



  1. Author Events
    Author Stage Talks
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    Marketing & Engagement

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