BookExpo America Formalizes Plans to Host China at 2015 Show


Signing Ceremony to Take Place in Beijing February 12, 2014!

The New York summit will bring together authors, publishers, booksellers, and librarians from the two largest book markets in the world!

Norwalk, CT, February 4, 2014:  BookExpo America (BEA) has formalized plans to host China at its Global Market Forum in 2015.   Show officials note that this will be the most ambitious international partnership ever undertaken by the annual book convention, which has already mounted highly successful partnerships with Russia, Spain and the Arab World, among others.    The China delegation at BEA will be the largest international delegation to ever attend the event.  Expected participation will include 500+ professionals representing more than 100 publishing companies, upwards of 50 authors; all involved in 300+ professional and cultural events through BEA.

Further details of China’s role at BEA in 2015 will be announced at a formal signing ceremony to take place in Beijing on February 12, 2014.  The ceremony will take place at the GAPP offices at 10:00 a.m.      

Steven Rosato, Show Manager for BookExpo America, will be in attendance and will oversee the signing ceremony in Beijing.   Chinese dignitaries at the signing will include Mr. Wu Shulin, the Deputy President of GAPP (General Administration of Press and Publication of China) and Mr. Daniel Kritenbrink, Deputy Chief of Mission of the American Embassy in Beijing. 

Mr. Rosato comments:  “This is the first time that we have ever announced a Global Market Forum partner so far in advance which only underscores how important this is to us and how far reaching we think this program will be.  We are working closely with the critical and important literary and press institutions in China and we are confident that China will deliver one of the most extensive and ambitious foreign literary and cultural programs ever mounted at BEA.  We know this partnership will set a new standard of excellence for us by further establishing our Global Market Forum to a worldwide audience and facilitating relations with countries throughout the world.”

As noted, the Global Market Forum 2015 will bring together authors, publishers, booksellers, and librarians from the two largest book markets in the world at a summit in New York from Thursday, May 28 - Saturday, May 30 at the Javits Center.  The forum will include a one day professional conference exploring the Chinese book market and its extraordinary recent growth and international expansion.  The program will also focus on the rich professional exchanges between book professionals and publishing and distribution companies in both countries. The professional encounters will be complemented by a significant number of cultural events throughout New York City.

While most major US publishing companies have business ties with Chinese partners going back years, or even decades, China has only recently entered the global stage.   But now that it is a “world player” it has become a major force, using its chosen motto of “going out”.

With 414,000 new titles, the Chinese book market has a value at consumer prices of over 118 bn Renminbi ($19.4 bn, in 2012), which is roughly half of the book market in the United States (with publishers’ net revenues of $ 27 bn in 2012).

Guest countries of the BookExpo America Global Market Forum have included Mexico, Russia, Spain, Italy, and the Arab World. In 2014, the Forum is focusing on the topic of “Books in Translation: Wanderlust of the Written Word”.

For more information about BEA visit and connect with BEA on Twitter, Facebook, LinkedIn and YouTube.  

Press Contact: Roger Bilheimer,

Program Coordinator: Ruediger Wischenbart,


BookExpo America (BEA) is the #1 event in North American publishing and the ideal place for content creators and consumers to discover new books/titles, meet favorite new authors, learn about trends shaping the book industry, and network with those who have a passion for books and reading.

BEA is a trade event for all publishing and book industry professionals but will be open to consumers on the last day Saturday, May 31st, 2014.

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