Digital

Registration

eRegistration Sponsor (Exclusive)

Download Reservation Form

$5,250 Exclusive!

Get in front of buyers as they register for BookExpo! Have your web banner appear on all pages of the attendee registration system and confirmation emails. The final page of registration will link to your company Website.

eRegistration Sponsor Includes:

  • Banner on Registration Pages
  • Confirmation Email Banner
  • Bar Code Reminder Email Banner
  • Exclusive to 1 Company!

Banner on Registration Pages:

Your Web Banner will appear on all pages of the registration process on the BookExpo website. The final page of registration will include a link to your company website.

  • Banner Size: 990 x 60 pixels (wxh)
  • Image only (.gif or .jpg)

Confirmation Email Banner:

Your web banner, company name and link to your website will appear on the registration confirmation email sent to all BookExpo attendees after they complete the registration process.

  • Banner Size: 300 x 60 pixels (wxh)
  • Image only (.gif or .jpg)
BEA Confirmation Email Banner

Bar Code Reminder Email Banner:

Attendees receive their badge electronically in their inbox! Showcase your ad on this bar code email. Attendees will have your company front and center when they print out their badge to bring to the show!

  • Banner Size: 200 x 150 pixels (wxh)
  • Image only (.gif or .jpg)
Availability

* A gray check indicates that the item is SOLD.

eRegistration Sponsor Availability:

Welcome Email (Exclusive)

$5,000

Download Reservation Form

Increase brand awareness and distinguish your company from your competitors with the BookExpo Welcome Email. Sent to attendees as they check in at registration, this exclusive email sponsorship is the perfect way to maximize your exposure and leave a lasting impression at the BookExpo Show!

Includes:

  • 600 x 100 pixels (wxh) banner ad featured at the top of the Welcome Email
  • Banner ad links to your Showroom
  • Email is sent to every attendee as they check in at registration
  • Exclusive to one advertiser
Availability

* A gray check indicates that the item is SOLD.

Welcome Email Sponsor Availability:

My Show

Category Sponsor

Download Reservation Form

Call for pricing

Attract qualified leads by showcasing your company in front of buyers as they search for products and services using the BookExpo website before the event

Category Sponsorship Includes:
Show Planner Featured Category Listing
  • Be featured at the top of your product category search results on the BookExpo website.
  • Gain access to buyers as they add you to their agenda!
Category Availability: Call for pricing

* A gray check indicates that the item is SOLD.

Books
Digital
Librarian Friendly
International Rights
Educator Friendly

Showroom Listing

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$800

Make the most of your ONLINE and MOBILE listing!

Generate qualified leads by showcasing your company’s new titles, authors, or services before the event through our BookExpo Show Planner. Drive more traffic as attendees access their show planner at the show using the BookExpo Mobile App.

By upgrading to a Showroom Exhibitor, your online listing includes these premium features
  • Your logo next to your online digital listing
  • Ability to add 3 photos and a video
  • Access to the email addresses of anyone that favorites or contacts you on MY SHOW

Web Banner Ads

Run of Site Banner

Download Reservation Form

Attract qualified buyers to your company using the ISC West website! Drive awareness while attendees research products and services, make travel arrangements and begin planning their event.

For maximum leads, link your web banner to your company Showroom! Once a buyer adds you to their agenda, you gain access to their contact info.



Level 1 Level 2 Level 3
Monthly Impressions 50,000 100,000 150,000
Cost $375 $750 $1,125

Welcome Ad

Download Reservation Form

$5,000

A 600 x 500 pixel banner image.

  • Gain the attention of each person who comes to the BookExpo website with a Welcome Ad.
  • This large, high-impact banner allows your message to be seen by each unique visitor to the site.
  • Exclusive to one advertiser.

Availability

* A gray check indicates that the item is SOLD.

Availability:

BookExpo: Remarketing

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Using our sophisticated real-time bidding ad serving software, we can now target BookExpo buyers while they search the internet and interact on social media. Take this opportunity to increase your brand exposure and add additional influence to your online marketing campaign prior to the event. You provide the ad creative, we take care of the rest!

How Does It Work?
  1. Buyer visits BookExpoAmerica.com: Our Marketing attracts on average 62,000 unique visitors to BookExpoAmerica.com during the three months leading up to the event.
  2. Ad campaign activates: Each qualified site visitor leaves our website with a special BookExpo identifier tag (cookie). Your digital ad campaign is then set to re-market to the BookExpo cookie on other content/social sites.
  3. Buyer is targeted with your ad and linked back to your website: We place the bid to ensure the buyer is served your banner ad on available content/social websites. Your ad links back to your BookExpo Showroom. You gain access to a buyer's contact information when they add you to their My Show Planner. Choose you own branded ads or use the BookExpo template for more recognition!

Segmenting available upon request. Talk to your Sales Executive for more information.

Choose Your Reach
Impressions Price CPM
100,000 $750 $7.50
50,000 $1,125 $7.50

Remarketing


remarketing specs

Homepage Slider

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Put your company front and center on the BookExpo Official Website! Display your ad on the top of the homepage, automatically rotating to highlight the show’s most important information. Your ad will be the only sponsored content highlighted in the loop, alongside Author & Special event announcements at BookExpo.

Includes:
  • Your ad in the rotation of the slider featured on the top of the homepage.
  • Your ad will link to a page of your choice.
  • Please submit creative in two different sizes to accommodate both desktop and mobile users:
    • 2000 x 800 (Desktop)
    • 500 x 300 (Mobile)
  • Ad will be featured for one month.
Availability

* A gray check indicates that the item is SOLD.

Month Price Availability
Two Months Out $900
One Month Out $1.200
Month of Show $1,500

Email

Exhibitor Newsletter

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The 2017 Exhibitor Newsletter is distributed monthly to all BookExpo Exhibitors.

  • Reach BookExpo Exhibitors in this brand new email opportunity!
  • This newsletter is an affordable way to promote your brand and networking opportunities on site, such as appointment scheduling at the show.
  • Link to your Showroom to collect leads!

Size Price Inventory (per email)
Large (620x150) $900 1
Medium (305x150) $450 2
Small (200x150) $300 3

Partner Bulletin

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Reach BookExpo attendees with your message at the height of their show engagement! Your message will be co-branded with BookExpo and sent from the event to our registered database. Limited to 5 companies.

Let's Talk Books
Availability

* A gray check indicates that the item is SOLD.

Week of May 1st* $1,000
Week of May 8th* $1,000
Week of May 15th* $1,000
Week of May 22nd* $1,000
Week of June 5th*(post-show) $1,000

*Exact deployment date will be set by BookExpo Marketing Team

Attendee Newsletter

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The Newsletters provide attendees with all the information relative to BookExpo. Over 5000 subscribers, with an average open rate of 45%.

*Limited to 4 ads per newsletter. Must include the word “advertisement” on the image.

Let's Talk Books
Availability

* A gray check indicates that the item is SOLD.

Week of Date Small Banner Medium Banner Large Banner
Price $225 $350 $550
3 Months Out
1-2 Months Out
1 Week Out

Social Media

Sponsored Tweet

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Showcase your products in front of BookExpo buyers as they follow the event on Twitter!

For maximum leads, link your pre-show Tweet to your My Show company listing! Once a buyer adds you to their agenda, you gain access to their contact info. For Tweets during BookExpo, include a link to your location on the show floor making it easy for attendees to find you!

  • Reach BookExpo's over 50k twitter followers
BEA Sponsored Tweet
Availability

* A gray check indicates that the item is SOLD.

Date Price Availability
May 31st $500
June 1st $1,000
June 2nd $1,000

Facebook Post

Download Reservation Form

Reach over 27,000 BookExpo attendees with targeted Facebook ads. Link your ad to your web link or My Show Planner to gain email addresses of anyone that favorites or contacts you on MY SHOW. BookExpo generates more than 20 million ad impressions on Facebook through the year.

*BookExpo must approve content of the message.


Availability

* A gray check indicates that the item is SOLD.

Date Price Availability
May 31st $500
June 1st $1,000
June 2nd $1,000

BookExpo Video Sponsorship

Author Breakfast Commercial

Download Reservation Form

$3,000 per spot

Get your trailer on the big screen before the Author Breakfasts at BookExpo America (BookExpo). Reach over 1,000+ Top Booksellers as they start their morning at BookExpo with stimulating panel discussions over breakfast from top author’s such as Chelsea Handler, Nathan Lane, and Kunal Nayyar!

Includes:
  • 30 second video trailer
  • Commercial airs at both breakfasts
  • Limited to 10 spots
  • See 2016's here

Commercial
Availability

* A gray check indicates that the item is SOLD.

Availability:

Mobile

Mobile Directory

Mobile Title Sponsorship

Download Reservation Form

$6,000

The BookExpo Mobile App is the key tool to attendees use on-site to get updates on the Show, navigate the Show Floor, discover new exhibitors and more! Align your company with our app as the Mobile Title Sponsor and promote your brand to the masses.

Includes:
  • Company logo branded on all pre-show promotion of the app.
  • Company logo included in BookExpo Mobile App signage in main areas of the convention center.
  • Company name mentioned in first push notification opening the Show; sponsored by: company name.
  • Company logo on INTRO SPLASH PAGE.
  • Mobile Homepage Banner Ad (a $1,000 value).
  • Featured Exhibitor (In Online Show Planner and Mobile App).

BEA Mobile Title Sponsor
Availability

* A gray check indicates that the item is SOLD.

Availability:

Push Notification

Download Reservation Form

$750

Push notifications allow you to get your message to all attendees who have downloaded the App and opted in to receive messages. Announce anything from a special deal at your booth to a cocktail party they are invited to. Make sure your message gets to all attendees as quickly as possible.

The BookExpo Mobile App had 69% of the BookExpo Audience engaged in 2016, with over 6,200 downloads.

Includes:
  • Up to 100 characters sent to the entire mobile database that opted in to receive push notifications
BEA Push Notification
Availability

* A gray check indicates that the item is SOLD.

Date 9:00am 11:00am 1:00pm 3:00pm
Day 1 - June 1st
Day 2 - June 2nd

Mobile Homepage Banner Ad

Download Reservation Form

$3,600

This banner will put your name and location in front of everyone who has downloaded the official BookExpo mobile app.

Includes:
  • Banner Ad rotates throughout the homepage of the mobile application
  • My Show Featured Exhibitor Listing (a $950 value!)
Mobile Home Page Banner
Availability

* A gray check indicates that the item is SOLD.

Mobile Homepage Banner Availability

Mobile Promoted Post

Download Reservation Form

$550

Includes:
  • Your message displayed at the top of the Newsfeed for 1/2 hour during BookExpo 2017.
  • Drive traffic to your booth, autographing session, or panel by pinning your message to the top of the main social feed.
  • Each message includes 100 characters of text, an image, and link to your Mobile Listing.
  • Exhibiting at BookCon too? Recieve two promoted posts for $1,000!

Print

Print Directory

Full Page Directory Ad

Download Reservation Form

$2,950

A Full Page Show Directory Ad is a great way to promote your company to buyers at and after BookExpo! Promote your company to BookExpo attendees at the show and then throughout the year when the BookExpo Show Directory is continued to be used as the premier industry reference tool. (Your full page ad will be featured near your company listing in the Show Directory.)

BEA Full Page Directory Ad

Half Page Directory Ad

Download Reservation Form

$1,575

Ensure exposure with a half page Show Directory Ad! Promote your company to BookExpo attendees at the show and then throughout the year when the BookExpo Show Directory is continued to be used as the premier industry reference tool. (Your half page ad will be featured near your company listing in the Show Directory.)


BEA Half Page Directory Ad

Two Page Spread Ad

Download Reservation Form

$4,000

Maximize your exposure with a Two Page Spread in the Show Directory! Promote your company to BookExpo attendees at the show and then throughout the year when the BookExpo Show Directory is continued to be used as the premier industry reference tool. (Your two page spread will be featured near your company listing in the Show Directory.)


BEA Directory Two Page Spread

Logo & Highlighted Listing

Download Reservation Form

$325

Have your company stand out in the Official BookExpo Show Directory with a highlighted listing! Your company listing will have your company logo and it will be highlighted in a different color to stand out on the page.

BEA Directory Logo & Highlighted Listing

Show Directory Premium Ads

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Promote your company to BookExpo attendees at the show and then throughout the year when the BookExpo Show Directory is continued to be used as the premier industry reference tool. There are a number of premium ad pages for you to choose, including:

  • Front Cover: $6,500
  • Back Cover: $6,500
  • Inside Front Cover (Cover 2): $4,500
BEA Premium Ads

Map

Event Map (Exhibit Hall Map & Exhibitor List)

Download Reservation Form

Put your company on the map… literally! Highlight your company's position on the show floor with this unique and useful floor map. The map is a useful tool for attendees to find the hot spots on the show floor and to efficiently plan the day.

  • Front Cover: SOLD
  • Back Cover: SOLD
Note: that all map sponsorships include a logo & highlighted listing

BEA Event Map

Signage

Signage / Branding

Aisle Signs

Download Reservation Form

$8,000*

Place your logo or design on the drop-down signs from our large aisle signs that direct people around the show!

Everyone has to look up at the aisle signs to navigate around the show. Make sure your ad is there along with it! This is a great way to get in front of the buyers at the show.

Includes:
  • Exclusive rights to branding hanging off of the aisle signs

*Indicates production, design, shipping/freight, and/or labor costs not included.

Meter Boards

Download Reservation Form

$2,625

Your graphics will be featured on a double-sided sign that can go anywhere around the show! The signs are 3' wide and almost 8' tall. Production and labor costs are included, design fees not included.

  • 2 Day: $1,650
  • 4 Day: $2,650
  • BookExpo: 6/1 - 6/2
  • BookCon: 6/3 - 6/4
BEA Meterboard

Indoor Banners

Download Reservation Form

Call for pricing*

Make an impact with a Banner in the lobby of BookExpo!

*Indicates production, design, shipping/freight, and/or labor costs not included


BEA Indoor Banners

Floor Decals

Download Reservation Form

$4,000*

Lead attendees to your booth with a series of decals on the floor. Arrows, footprints and more! These decals can't be ignored when your branding runs from the show entrance straight to your booth.

*Indicates production, design, shipping/freight, and/or labor costs not included

BEA Floor Graphics
Availability

* A gray check indicates that the item is SOLD.

Floor Decal Availability:

Bathroom Decals

Download Reservation Form

$8,500*

Increase your booth traffic with Restroom decals. This exclusive branding opportunity is a creative place to shine. Brand mirrors and stall doors to reach an audience when they least expect it.

*Indicates production, design, shipping/freight, and/or labor costs not included


Restroom Decals
Availability

* A gray check indicates that the item is SOLD.

Availability:

Inner Roadway Signs

Download Reservation Form

$7,500*

These signs are located along the inner roadway where taxis and shuttle buses drop off at the Javits. There are 16 signs in total, double sided (32 signs).

*Indicates production, design, shipping/freight, and/or labor costs not included

Outdoor Marquee

Download Reservation Form

$4,000

Feature your brand in lights! Supply a static image for the double-sided Marquee on 11th Ave and 37th St. The 600 square foot screens will be visible to Book Fans and Lincoln Tunnel travelers around the clock for set up and duration of the Show.

Sponsorship includes eight seconds of screen time seven times an hour- purchase more than one sponsorship to increase your share of voice.

Creative due two weeks before the Show.

Javits TV Network

Download Reservation Form

$4,000

Feature your trailer, commercial or static image on the 1500 square foot Crystal Palace screen and 70 TV’s throughout the Javits

Includes:
  • Sponsorship includes a one minute per hour share of voice.
  • Graphics will run from set up through the duration of the Show, and can be divided in to two :30 second segments or four :15 second segments if desired.

Creative due two weeks before the Show.

Sponsorship

Sponsorships

Lanyards

Download Reservation Form

$5,000*

Put your logo around the necks of all attendees at the show! A great way to brand your company: a walking banner!

*Indicates production, design, shipping/freight, and/or labor costs not included. Must produce a minimum of 19,000 lanyards.

BEA Lanyards


Availability

* A gray check indicates that the item is SOLD.

Lanyard Sponsor Availability:

Official Show Bags

Download Reservation Form

$2,500*

Place your brand front and center at BookExpo and provide attendees with a bag to hold their books with this exclusive Show Bag Sponsorship. Your bags will be distributed to attendees as they enter the show floor and everyone will be carrying your graphics around with them! This is the perfect sponsorship to maximize your branding to all BookExpo attendees.

*Indicates production, design, shipping/freight, and/or labor costs not included. Must produce a minimum of 10,000 bags.

Show Bags
Availability

* A gray check indicates that the item is SOLD.

Availability:

Badge Sponsorship

Download Reservation Form

$9,000

· Feature your graphics on the BookExpo badge and badge holder. All attendees will be wearing these at the show.

Attendee Badge Sponsorship
Availability

* A gray check indicates that the item is SOLD.

Badge Sponsor Availability:

Press Lounge Sponsor

Download Reservation Form

$6,000*

The BookExpo Media Lounge is the home to writers, reporters, book reviewers, producers and on-air personalities attending Book Expo to cover the event for newspapers, magazines, TV, radio, and Internet. Feature your title front and center to the media, and have unprecedented access to these influencers as they write about what’s new and noteworthy in the industry.

All press and media attending the event will have access to the lounge space located next to the Special Events Hall. The exclusive sponsor of this lounge is entitled to the following:

  • Inclusion in 1 dedicated email blast to pre-registered press. (Sponsor supplies logo and brief description, BookExpo deploys)
  • Logo inclusion in communication to the pre-registered press whenever the Press Lounge is mentioned.
  • Logo included on Press Lounge Signage
  • Homepage of the work station computers will be set to a URL of the sponsor’s choice
  • Tent cards throughout the lounge thanking the sponsor, including logo or jacket image and booth number
Availability

* A gray check indicates that the item is SOLD.

Availability:

Handouts

Download Reservation Form
Street Team Handouts: $1,600* per day

A "Street Team" (up to 5 representatives) with your branding has access to distribute promotional materials to the BookExpo audience as they come and go from the show floor.

Registration Handouts: $1,200* per day

Your marketing materials displayed on registration counters. Make a first impression before attendees step floor on the show floor!

Inquire about Author Breakfast handout opportunities!

*Indicates production, design, shipping/freight, and/or labor costs not included

BEA Registration Handout

New Title Showcase

New Title Showcase

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BE A PART OF NEW TITLE SHOWCASE

The BookExpo New Title Showcase features shelf upon shelf of new book titles being debuted this year. Located on the Show Floor, the New Title Showcase is a not-to-be-missed favorite feature of BookExpo. It’s the best place to discover even more new titles and books, in addition to the ones you will find in Exhibitors' Booths.

Benefits Include:
  • Massive exposure to tens of thousands of book buyers and consumers.
  • High visibility location on the show floor.
  • Full face-out display of your title.
  • Inclusion in New Title Showcase printed catalog with all of your contact information.
  • Online listing in searchable New Title Showcase including the Look Inside the Book feature where you can showcase a limited number of pages from your book online.
  • Opportunity to host an autographing session to make an even bigger splash as you launch your new titles at BookExpo.
  • Print books are displayed by author on bookshelves. eBooks will have a print out of the cover on the bookshelves and a preview represented on one of many large monitors!
BEA New Title Showcase
eBook Display in the New Title Showcase

The New Title Showcase ebook display gives attendees the ability to see books that you have available in various e-formats, or even those not yet printed.

The eBook section of the New Title Showcase will feature large monitors that will show each book's cover, more information on each title, and preview pages. Publishers need to simply provide a JPG of the cover and a PDF of the manuscript and the eBook system automatically converts it into the format used for the exhibit.

Onsite attendees can choose to learn more about any (or all) title(s) by checking boxes for each on the monitor and entering their email address where they will receive a personalized catalog containing more information on each book they've selected. View an example of the ebooks.

Please note: The e-versions presented here are not printable, savable, or able to be copied, and no book can be read in its entirety.

Place Your Order:
  • Individual Title (Print or ebook): $315
  • Individual Title (BOTH Print AND ebook): $525
  • Full Shelf (Print or ebook)- 8 book maximum: $1,150
  • Full Shelf (BOTH Print AND ebook)- 8 book maximum: $1,575
  • New Title Showcase Autographing Session: $895
    • BookExpo badge included.
    • Does not include mobile or shelf display.

As always, this year’s New Title Showcase will be organized alphabetically by company name, making your books easy to find. Accompanying the exhibit, just like in years past, will be the exclusive New Title Showcase catalog with all of your important title and company contact information. All of this information will also be included on the online, searchable database at www.NewTitleShowcase.com

Inquire about print ads in the New Title Showcase Guide!

Networking Receptions

VIP Librarian Networking Reception

Download Reservation Form

BookExpo will host its 3rd Annual VIP Librarian Networking Reception this year. This event provides you with the opportunity to meet key influencers face-to-face, it's an intimate business networking environment.

Sponsorships will be limited to 21 companies per event.

Title Sponsorship: $1,600 - Exclusive
  • Inclusion in invitation email
  • Exclusive 6’ table during reception
  • Sponsor’s logo included on For Librarians page in the Show Directory and on the BookExpo Website
Exhibitor Shared Table: $550 - Limited to 20 spots

VIP Museum Networking Breakfast Title Sponsor

Availability

* A gray check indicates that the item is SOLD.

VIP Librarian Networking Reception Title Sponsorship
Exhibitor Shared Table

VIP Museum Networking Breakfast

Download Reservation Form

BookExpo will host its 6th VIP Museum Networking Breakfast this year. This event provides you with the opportunity to meet face-to-face with key influencers in an intimate business networking environment.

Title Sponsorship: $2,300 - Exclusive
  • Inclusion in invitation email
  • Exclusive 6’ table during reception
  • Sponsor’s logo included on For Museum Stores page in the Show Directory and on the BookExpo Website
Exhibitor Shared Table: $1,300 - Limited to 20 spots

VIP Museum Networking Breakfast Title Sponsor
Availability

* A gray check indicates that the item is SOLD.

VIP Museum Networking Breakfast Title Sponsorship
Exhibitor Shared Table

Contact Us

Contact Us

BookExpo is the best place for you to get maximum exposure in the publishing industry. We are here to consult with you about your needs and goals for the show, as well as ways we can take your presence to the next level through marketing, sponsorships, and advertising. We have ideas to help you get exposure before, during, and after the event. If you have any questions or would like further information, please contact:

Amy Black
Account Executive
Tel: 203-840-5444
ablack@reedexpo.com

Lisa Montanaro
Account Executive
Tel: 203-840-5902
lmontanaro@reedexpo.com

Doug Scully
Sales Executive
Tel: 203-840-5364
dscully@reedexpo.com

Ryan Markus
Sales Executive
Tel: 203-840-5387
rmarkus@reedexpo.com


Don't forget to ask about email sponsorship opportunities!