Reaching the Arab World – The new gateway & Hub – The Sharjah Publishing City Initiative

Reaching the Arab World – The new gateway & Hub – The Sharjah Publishing City Initiative

05/31/2017, 11:00 AM - 11:50 AM

Room 1E10


How to conduct business in the Arab World? How to identify and connect with the appropriate business partners? How to establish a meaningful and reliable presence in an Arab market? Sharjah’s Publishing City makes provides answers to these critical questions, and offers the professional working context for  one of the most aspiring markets with growth opportunities internationally.


  •        Get a detailed briefing by the head of the Sharjah Publishing City on the concept and the offerings of this uniquely ambitious initiative;
  •        Hear from three pre-eminent US companies, Ingram, Overdrive and Simon and Schuster, in how they took advantage of the Sharjah Publishing City for their strategic ambitions;
  •        Receive in depth insights into opportunities for your own entry in this market.




Seth Russo, VP at Simon and Schuster, leads the international efforts of Simon and Schuster in international markets. Simon & Schuster, Inc. is a global leader in the field of general interest publishing, providing consumers worldwide with a diverse range of quality books across a wide variety of genres and printed and digital formats. It is the publishing operation of CBS Corporation, one of the world’s premier media companies.



John R. Ingram was named Chairman of the Ingram Industries Inc. Board of Directors in April, 2008, having served as Vice Chairman of the Board since 1999.  He is also Chairman of Ingram Content Group.


Mr. Ingram is a graduate of Princeton University, where he received his Bachelor of Arts degree in English in 1984. In 1986, he received his Master of Business Administration degree from the Owen Graduate School of Management at Vanderbilt University.


Mr. Ingram joined Ingram Industries Inc. in 1986, serving early in his career as the Assistant Treasurer and also as President of Tennessee Book Company (which became part of Ingram Content Group in 2009). He later served as President of Ingram Book Company, Vice President of Purchasing for Ingram Micro Europe, and Director of Purchasing for Ingram Micro Inc. He has been a member of the Ingram Micro Inc. Board of Directors since 1996.

Steve Potash isthe CEO and Founder of OverDrive ( which operates a global digital media clearinghouse for eBooks, digital audiobooks, music and video and enables resale, licensing, and lending of these materials. OverDrive manages the largest global network of digital book lending libraries including all of the world's greatest public libraries. We develop and host digital book applications services for publishers, booksellers, libraries, schools, and goverment agencies to provide access to digital book content and media. We are a proud and trusted partner to the world's leading publishing houses including Penguin Random House, HarperCollins Publishers, Simon & Schuster, Macmillan, Hachette, John Wiley & Sons, and thousands more.



Ahmed Al Ameri, Former Director of the Sharjah International Book Fair. Head of the Sharjah Book Authority.


  • Seth Russo


  • John Ingram


  • Steve Potash


  • Ahmed Al Ameri



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