For New Exhibitors
Thank you for choosing to exhibit at and support this year's BookExpo America (BEA). In order to make your experience the best it can be, please refer to the information and tools below to plan and prepare for the Show.
Customer Success Specialist
Lisa Garrett is your Customer Success Specialist and you should feel free to call her with any questions at any time during the show cycle. Her contact information is firstname.lastname@example.org or 203-840-5387. In addition to Lisa, you have a team of people at BEA who are here to help. Visit the Contact Us page for more information.
Top 7 BEA Exhibitor To Dos
1. Update Your My BEA Show Planner Exhibitor Listing
Use your My BEA Show Planner Exhibitor Dashboard to update your company listing that appears in the online and printed show directory as well as BEA Mobile app. You can also submit your titles to books@bea, submit Show Specials, upload press releases, and connect with leads through your Exhibitor Dashboard.
2. Online Exhibitor Manual
To make your participation in BEA 2014 go smoothly, we have prepared an Online Exhibitor Manualwith all the information and services available to you at the event. Included in the manual is the Exhibitor Action Checklist which will give you information on important vendor deadlines and forms so you can stay ahead of the game as you prepare for the show. Access the 2014 Online Exhibitor Manual now.
3. Exhibitor Badges
Each individual from your company attending BEA is required to have a BEA Exhibitor Badge to access the exhibit floor. Each exhibiting company will receive an allotment of badges based on booth size. View the 2014 badge allotment information. You can register for your exhibitor badges by logging in to the Exhibitor Dashboard.
5. Improve your ROI with Promotional Opportunities
Visit our Online Media Kit for pre-show, at-show, and post-show marketing and sponsorship opportunities that will help drive more traffic to your booth.
6. Book your Hotel/Travel—super low rates!
We’re happy to offer LOWER hotel rates than ever before! Check back for the 2014 BEA Travel Desk.
7. Enjoy NYC!
There's plenty of time to get out of the Javits Center and experience all that NYC has to offer—world-class dining, shopping, one-of-a-kind shows, entertainment, and more.
||New York City Dining—Be a foodie and view all that New York City has to offer via nycgo's dining section.
||New York City Nightlife—NYC is 'the city that never sleeps'. Check out some of the city's nighttime hot spots.
||New York City Theaters—Experience the magic of a Broadway show.
||Shopping— NYC is the perfect place to shop till you drop. Head to a museum gift shop and bring home a signature piece of NYC culture or browse designer stores along Fifth Avenue in Midtown.
||Sightseeing—Visit NYC's most famous landmarks or check out a new neighborhood. Make sure to bring your spouse and children and take advantage of all the family-friendly sights and activities.
Drive Traffic to your Booth with the all-new BEA Customer Pass Program—it’s free for BEA Exhibitors to participate in this program!
It’s easier than ever to invite your best customers and prospects to attend BEA 2014 and visit your booth with BEA’s customized Web Banners, ePasses, and Printed Passes. As a BEA exhibitor you can participate in this program at no cost—it’s another great free marketing vehicle to help you promote your company and drive traffic to your booth. Learn more and order your BEA Exhibitor Customer Passes today!
Important Tax Information for Retails Sales on Saturday, May 31
BEA is permitting smaller exhibitors and remainders companies to sell direct to consumers on May 31. If your booth is in the Remainders Pavilion or is less than 300 sq. ft., you will be permitted to sell product from the show floor at BEA as long as you are registered with the State of New York with a NY Tax ID #. All pertinent information needed to secure a NY Tax ID # can be found on this page. We do not have a baseline on what kind of demand there will be, only suggesting that it will be modest.
General Liability Insurance is a great program for:
- Smaller exhibitors who do not have insurance
- Larger exhibitors who do not want to use their own insurance
- Foreign exhibitors whose insurance will not pay a claim that is brought in a US court.
Exhibitor Event Cancellation Insurance is also available, which protects exhibitors against loss of incurred expenses (hotel rooms, airfare etc.)
View more information.
Top Buyer Program
Drives Qualified Attendees That You Want to See
BEA continues to enhance the BEA VIP Program with aggressive focus on Special Markets Buyers, Booksellers, and key Librarians. This program was created to help increase exhibitor return on investment. BEA recognizes the value of these key audience segments and is dedicated to working closely with our exhibitors to help drive attendance from these markets. View the Top Buyers who attended BEA 2014.
For more information about this program, contact Brien McDonald at email@example.com or Lisa Montanaro at firstname.lastname@example.org.
As an international exhibitor, it may be necessary for you to receive an official invitation to obtain your travel Visa. Access Visa Letter Request Form - Please do not submit your form more than once, as this may cause delays in processing.
BEWARE of the Fair Guide
Reed Exhibitions and BookExpo America (BEA) do NOT support the Fair Guide—it is NOT affiliated with Reed Exhibitions or BEA. Please be aware that you may receive solicitations for the Fair Guide from Construct Data, its publisher, which use the name of BookExpo America (BEA)—do not be fooled. Construct Data currently operates out of Slovakia (it has previously operated out of Austria and Germany).
BEWARE of the Expo-Guide
Reed Exhibitions and BookExpo America (BEA) also do NOT support the Expo-Guide—it is NOT affiliated with Reed Exhibitions or BEA. Please be aware that you may receive solicitations for the Expo-Guide from Commercial Online Manuals, its publisher, which use the name of BookExpo America (BEA)—again, do not be fooled. The Expo-Guide currently operates out of Mexico.
For further warnings on the Fair Guide and the Expo-Guide, please check out www.stopecg.org (the Web site was set up originally to deal with the European City Guides, but it now addresses the Fair Guide and Expo-Guide as well as several other similar matters).
And please remember—the only directories and guides affiliated with Reed Exhibitions are those published by Reed Exhibitions, including the official show directories. If you have any doubts about a directory/guide solicitation using the BookExpo America (BEA) name (for example, if the solicitation requires payment made to an address in a foreign country), please contact a BEA salesperson ASAP.
BEWARE OF TRAVEL SCAMS
BookExpo America (BEA), in partnership with onPeak, are committed to providing you with the best travel deals around. onPeak is the official travel provider for BEA.
Don't be fooled by offers from other parties using the BookExpo America (BEA) name—they are NOT affiliated with Reed Exhibitions or BookExpo America (BEA). At the very least, prior to booking with a party other than onPeak, please check the prospective vendor's rating at www.bbb.org. Remember, if the offer seems too good to be true, it probably is.