Welcome to BookExpo America (BEA) and thank you for supporting the #1 book and author event in North America! Exhibiting at BEA will help put you at the center of the publishing industry, launch your new titles, promote your authors, and position your book-related products for success.
As a new exhibitor, we want to help you with all of your needs heading into the event, so we have put together the following information to help you prepare and have the best show possible:
Customer Success Specialist
Jason Harris and Stacey DiMaggio are your dedicated Customer Success Specialists and you should feel free to call them with any questions at any time during the show cycle. Their contact information is Jason Harris or 203-840-5822 and Stacey DiMaggio or 203-840-5361. In addition to Jason and Stacey, you have a team of people at BEA who are here to help. Visit the Contact Us page for more information.
Top 7 New Exhibitor To Dos
1. Update Your My BEA Show Planner Exhibitor Listing
When it’s available, you can log into your My BEA Show Planner Exhibitor Dashboard to update your company listing that appears in the online and printed show directory as well as BEA Mobile. This is how customers will identify you pre-show, on-site, and post-show. You can also submit your titles to books@bea, submit Show Specials, upload press releases, and connect with leads through your Exhibitor Dashboard. Check back for the 2015 Exhibitor Dashboard.
2. Online Exhibitor Manual
To make your participation in BEA 2015 go smoothly, we will prepare an Online Exhibitor Manual with all the information and services available to you at the event. Included in the manual is the Exhibitor Action Checklist which will give you information on important vendor deadlines and forms so you can stay ahead of the game as you prepare for the show. Check back for the 2015 Online Exhibitor Manual.
3. Exhibitions Made Easy
Looking for information on how to plan your first exhibit?
The exhibiting process can be complicated, especially the first time. That’s why our parent company, Reed Exhibitions, put together this video series to help you prepare properly, and to help you get the most from your investment. Each video covers a different aspect of the exhibiting experience—from pre-show planning, the at-show experience, and even tips for good follow-up after the event is over. You can select the video that’s right for you, wherever you are in your planning.
View these helpful videos
4. Tips to Improve Your Return on Investment
Visit our Online Media Kit for pre-show, at-show, and post-show marketing and sponsorship opportunities that will help drive more traffic to your booth.
5. Exhibitor Badges
Each individual from your company attending BEA is required to have a BEA Exhibitor Badge to access the exhibit floor. Each exhibiting company will receive an allotment of badges based on booth size. View the 2015 badge allotment information (coming soon). You can register for your exhibitor badges by logging in to the Exhibitor Dashboard when it’s available.
You will receive an email confirmation with a barcode in it once you register for your badges. Please bring this barcode with you to Exhibitor Registration once you get to the Javits to collect your badge.
- Exhibitor Only—Access to the show floor
- Exhibitor Author—Authors Badges Access to show floor
- Exhibitor Conference—Access to the show floor and all BEA Conference Sessions (does NOT include access to IDPF Digital Book Conference, BEA Bloggers Conference, and uPublishU at BEA Conference)
- uPublishU at BEA Exhibitors—Access to BEA and uPublishU at BEA Exhibits Only
- Rights Center Tables—1 Table (1 Badge), 2 Tables (4 Badges)—If you need to order additional badges, please register as an attendee when online registration is live.
6. Book your Hotel/Travel—super low rates!
We're happy to offer LOWER hotel rates than ever before!
||Hotel—book your hotel through the Official BEA Travel Desk for the lowest rates. Check back for the 2015 Travel Desk.
||Transportation—the Official BEA Travel Desk also offers discounts on flights and on car rentals.
7. Enjoy NYC!
There's plenty of time to get out of the Javits Center and experience all that NYC has to offer—world-class dining, shopping, one-of-a-kind shows, entertainment, and more.
||New York City Dining—Be a foodie and view all that New York City has to offer via nycgo's dining section.
||New York City Nightlife—NYC is 'the city that never sleeps'. Check out some of the city's nighttime hot spots.
||New York City Theaters—Experience the magic of a Broadway show.
||Shopping— NYC is the perfect place to shop till you drop. Head to a museum gift shop and bring home a signature piece of NYC culture or browse designer stores along Fifth Avenue in Midtown.
||Sightseeing—Visit NYC's most famous landmarks or check out a new neighborhood. Make sure to bring your spouse and children and take advantage of all the family-friendly sights and activities.
Top Buyer Program—Drives Qualified Attendees that You Want to See
This year BEA continues to enhance the BEA VIP Program with an aggressive focus on special markets buyers, booksellers, and key librarians. This program was created to help increase exhibitor return on investment. BEA recognizes the value of these key audience segments and is dedicated to working closely with our exhibitors to help drive attendance from these markets.
View the Top Buyers who attended BEA 2014. Are we missing some of your key customers? We are always looking for insights to help our exhibitors connect with key decision makers and senior level management at the show—to let us know who you want added to the program, please contact Lisa Montanaro at email@example.com.
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