Co-Located with BEA 2012 at the Javits Center
Monday, June 4: 9:00 am – 5:00 pm
Publishers Launch is a new series of conferences staged around the world to help book publishing professionals worldwide master the opportunities (and overcome the challenges) of the digital transition.
At Publishers Launch Conference (PLC) at BEA, you will get near-term practical and strategic solutions and tips to help manage the digital transition. PLC is for trade publishers everywhere. You will benefit from a global approach, learning about the opportunities and obstacles US companies face as they use ebooks to expand internationally, how international ebook markets are now growing robustly and how non-US publishers both learn from the US market experience and expand their sales here (in their own languages and in English). You'll also get the latest insights on digital change issues, including organizational changes and marketing innovation, that are not ebook-centric.
Who Should Attend
PLC at BEA is particularly beneficial for US publishing executives who are thinking and/or dealing globally; international visitors to BEA; rights buyers and sellers; and others in trade publishing focused on strategy and where the digital transition is headed next in remaking book publishing.
How to Register
Register through BEA to add on a Publishers Launch Conference pass or save money with the All-New Digital Combo Pass—includes BEA All Access, IDPF Digital Book 2012, and Publishers Launch Conference. Register Today!