As an extension of the BEA Education Program our live Webinars give you the opportunity to interact with industry experts as they give a presentation on a current industry hot topic.
Attending a Webinar is just like attending a live conference session—including the opportunity to ask questions of the speaker, but all from the convenience of your desk. We archive our past Webinars so if you miss one, you can always go back and watch it later.
Google+: Get On Board! Tips, Tactics & Applications for Authors & Publishers
Best Practices for the Book Industry
March 15, 2012: 1:00 pm to 2:00 pm EST
Sign up for this live interactive Webinar for only $25!
Register Now
Launched on June 28, 2011, Google+ is the latest attempt at social networking with approximately 100 million users and is now considered a 'Big Five' social network. With features such as 10-person video chats called Hangouts, the ability to arrange contacts in Circles, and rich multimedia publishing opportunities with photos, videos, and text makes Google+ the hottest place to be to get found quickly online.
This one-hour Webinar will focus on the vital pieces of Google+—giving some tips & tricks, and sharing what other members of the industry are doing to stake their claim on this social network. Targeted to members of the book industry, this webinar will give publishers and authors new ways to build relationships with readers, new ways to build lists and more.
Learn how to master the many opportunities with Google+ including:
- A look at the right profile for you!
- Building Circle—letting publishers and authors share info about new books, backlist, author events, promotions, and more
- Setting Hangouts—a great way for a group chat and sharing book trailers
- Focus on the Stream opportunities—have great conversations with friends and followers…and share with readers in your circle
- Learn about "+1 button"—that lets readers recommend sites and parts of sites
- Get insight on Search opportunities with Google+—getting updates and giving readers instant access to all types of book and author information
- See samples of what other publishers are doing with Google+
- Learn about how authors are using Google+ to stay connected with their readers
- And More…
Come away from this Webinar with two to three actionable takeaways that will improve your social networking efforts—establish a presence on Google+ or get some tips & tricks to expand your presence of Google+.
Speakers: Lynette Young, CEO of Purple Stripe Productions and one of the 50 Most Followed Women of Google+;
Ellen Gerstein, Director of Marketing in the Professional/Trade division at John Wiley & Sons
Moderator: Sally Dedecker, Sally Dedecker Enterprises
This Live Webinar is 60 minutes with an exclusive interactive 15 minute Q&A period at the end.
Don't miss this live interactive Webinar—Sign up today for only $25!
Register Now
Webinar Archives
Facebook: Powerful New Tips, Tactics & Applications for Publishers and Authors
Best Practices for the Book Industry
In Fall 2011, Facebook announced many changes—the most changes since its inception in 2004! This popular social media site—the most popular way that publishers and authors are sharing new books, new authors, events, and backlist opportunities—has more opportunities for you to engage with readers! Are you taking advantage of what Facebook has to offer?
Hear from Mari Smith, one of the world's foremost experts on using Facebook as a marketing channel, and Cindy Ratzlaff, who speaks to more that 100,000 people daily via her various social media platforms. This one-hour BEA Webinar is targeted to members of the book industry – publishers and authors – who are looking for insight on how to master the NEW Facebook opportunities and want NEW ways to build relationships with readers.
Access our online library to listen to the archived Webinar.
SELLING FOREIGN RIGHTS: Landing Lucrative International Editions of Your Print or E-books to Improve Your Bottom Line and to Expand Your Reach as an Author or Publisher – The Dos and Don'ts plus Focus on China and Taiwan
Sponsored By: Publish On Demand Global
In this webinar, you will learn the crucial dos and don'ts of selling foreign rights today as well as how to make deals in one of the hottest foreign markets – the Chinese language – which includes mainland China and Taiwan. Designed as an intensive in foreign rights for the new or seasoned or author or publisher, or as a refresher for those who know foreign rights basics, this webinar will help you to jump start your foreign rights efforts by providing you with expert advice from two top foreign rights professionals.
Access our online library to listen to the archived Webinar.
Twitter: Building Communities and Followers with Tips, Tactics & Applications for Publishers and Authors
Social Networking continues to be hot in 2011! Twitter, with more that 175 million registered users – and growing – with more that 100 million tweets written every day is the place to be for real-time information—in 140 characters or less!
This one-hour BEA Webinar is targeted to members of the book industry – publishers and authors – who want to engage readers, expand their fan base and tap into this ever-growing influential micro-blogging social networking site.
Access our online library to listen to the archived Webinar.
Facebook: Driving Traffic with Tips, Tactics & Applications for Publishers and Authors
Best Practices for the Book Industry
Facebook, with more than 500 million users, claims to be one of most trafficked sites in the world and is the dominant site for social networking. This one-hour BEA Webinar is targeted to members of the book industry – publishers and authors – who want to engage readers, expand their fan base and tap into Facebook, an ever-growing influential social networking site.
Access our online library to listen to the archived Webinar.